What you see above is the flow of the email sales campaign all the way from generating the lead to closing the sale.
We send what we call “T1” emails, which are broadcast emails with a Call-To-Action at the bottom of the email to reply back for details about the offer.
After someone replies to the T1 email, we have a sales rep manning the sales pipeline who then sends them 3-5 questions in order to qualify the lead and find out their currency and pain points (we’ll cover this in more detail in the copy section).
Once we qualify the lead and make sure they’re a good fit for the program, we then proceed to send them all the details over email.
Yep! We do not send people to a phone strategy session, webinar, sales page, etc.
We close the sale over email!